Carry Luise Zimmermann joined the research group “Sustainable Management” of Prof. Dr. Georg Müller-Christ in February 2021 as a research assistant and PhD student.
Prior to this, Carry has completed a Bachelor’s degree in Business Economics at the University of Bremen and studied Business Psychology with a semester abroad at the University of the Free State in Bloemfontein, South Africa.
She gained practical experience in various fields. Lately, she had been working with an IT company, as a research assistant in the research group “Consumer Behavior” of Prof. Dr. Kristina Klein, and as a Graduate Teaching Assistant at the Marketing Department of the University of Auckland, New Zealand.
Her research interest focuses on social transformation processes, sustainable economies, sustainable consumer behavior and the usage of digitization to promote sustainability.