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Faculty of Business Studies and Economics: markstones Institute of Marketing, Branding and Technology
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          • EMAC Fall Conference 2026
        • EMAC Fall Conference 2026
        • To list view Institute
          • Working group Digital Marketing
            • Prof. Dr. Maik Eisenbeiß
            • Leyla Bracke
            • Richard Dobler
            • Lars Kröger
            • Jia Liu
          • Working group Innovative Brand Management
            • Prof. Dr. Christoph Burmann
            • Lennert Schleßelmann
            • Dr. Michael Schade
            • Dr. Nicola Riley
            • Rafael Tietze
            • Anna Sophie Hollstein
            • Fabian Kraus
            • Jonas Küpker
            • Konstantin Bagull
            • Franziska Frese
            • Alexander Steding
            • Marieke Schewe
            • Fabian Kraus
          • Working group Consumer Behavior
            • Prof. Dr. Kristina Klein
            • Vanessa von Salzen
            • Charlotte Pietschmann
            • Selei Meiners
          • Working Group Retail and Logistics Management
            • Prof. Dr. Matthias Klumpp
            • Maria Keil
            • Justin Hüsemann
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      1. markstones Institute of Marketing, Branding and Technology
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      Bachelor's Theses

      • We expressly request that application forms be completed on a computer and sent by email as PDF documents.
      • Bachelor's thesis topics AG Eisenbeiß winter semester 2025/2026 (German version)
      • Bachelor thesis topics AG Klein winter semester 2025/2026 (German version)
      • Bachelor thesis topics AG Klumpp winter semester 2025/2026 (German version)
      • Allocation of bachelor thesis topics markstones winter semester 2025/2026 (German version)
      • Application process for bachelor's theses markstones (German version)
      • Application form for bachelor's theses (German version)
      • Application form for bachelor's theses:
        • Guidelines for academic work: Guidelines for bachelor's theses markstones Institute (general) (German version)
        • Guidelines for systematic literature analysis (general) (German version)
        • Guidelines for bachelor's thesis exposé – Digital Marketing (Prof. Dr. Eisenbeiß) (German version)
        • Information sheet for writing theses AG Klein (German version)
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